CxD Archive
Project: Chatbot
Project: Chatbot
  • Chatbot Introduction
  • Challenge & Background
    • Skills & Exploration
  • Project Instructions
    • 1 DEFINE PROBLEM & VALUE PROPOSITION
      • 1.1 Warm-Up Project
      • 1.2 Initial Ideas
      • 1.3 Background Research
      • 1.4 Personas
      • 1.5 Concept Narrowing
      • 1.6 Task Analysis
      • 1.7 Value Proposition & Features
      • 1.8 Team Proposal
    • 2 DESIGN & BUILD SOLUTION
      • 2.1 Database Development
      • 2.2 Sample Dialogues
      • 2.3 Pseudocode Functions
      • 2.4 Develop Complete Dialogue Script
      • 2.5 Style Guide
      • 2.6 Code Development Outline and Begin Coding
      • 2.7 Marketing card
      • 2.8 Code Testing
      • 2.9 Prepare Development Review and Demonstration
    • 3 EVALUATE & REFINE SOLUTION
      • 3.1 Evaluation and Post Interview
      • 3.2 Chatbot Usage Analysis
      • 3.3 App Refinements
      • 3.4 Poster
      • 3.5 Prepare for Poster Review and Demonstration
      • 3.6 Public Presentation Plan and Practice
      • 3.7 Individual Reflection
      • 3.8 Present to the public
      • 3.9 Celebrate
  • Reference
    • Chatbot Code Docs
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  1. Project Instructions
  2. 1 DEFINE PROBLEM & VALUE PROPOSITION

1.7 Value Proposition & Features

Previous1.6 Task AnalysisNext1.8 Team Proposal

Last updated 4 years ago

Value propositions clearly define key aspects of your design that demonstrate it is a valuable and worthwhile product or service. It provides focus for the design of many types of services or products. Here is a template to get you started.

For [describe target users] who [describe problem or need], [name of product/service] is a [describe type of product/service] that [describe benefit or value].

As a team, review all of your work and discuss several possible design directions before settling in on one single value proposition. You will want this statement to be clear, concise, and compelling. It should be supported by your research and analysis up to this point. This is a good time to outline your intended features for the chatbot that you will be able to adapt as you move through your project. to get you started.

❏ Deliverable A document or slide deck with your team's value proposition in large font, and a copy of your draft feature mapping.

✓- Below Standard

✓ At Standard

✓+ Above Standard

Value proposition is provided but is not clear or does not offer a compelling need for the proposed solution.

Value proposition is clear and supported by the team's research.

Value proposition is especially convincing and generates anticipation to see the rest of the project. The value to stakeholders is compelling.

Here is a template