CxD Archive
Project: Chatbot
Project: Chatbot
  • Chatbot Introduction
  • Challenge & Background
    • Skills & Exploration
  • Project Instructions
    • 1 DEFINE PROBLEM & VALUE PROPOSITION
      • 1.1 Warm-Up Project
      • 1.2 Initial Ideas
      • 1.3 Background Research
      • 1.4 Personas
      • 1.5 Concept Narrowing
      • 1.6 Task Analysis
      • 1.7 Value Proposition & Features
      • 1.8 Team Proposal
    • 2 DESIGN & BUILD SOLUTION
      • 2.1 Database Development
      • 2.2 Sample Dialogues
      • 2.3 Pseudocode Functions
      • 2.4 Develop Complete Dialogue Script
      • 2.5 Style Guide
      • 2.6 Code Development Outline and Begin Coding
      • 2.7 Marketing card
      • 2.8 Code Testing
      • 2.9 Prepare Development Review and Demonstration
    • 3 EVALUATE & REFINE SOLUTION
      • 3.1 Evaluation and Post Interview
      • 3.2 Chatbot Usage Analysis
      • 3.3 App Refinements
      • 3.4 Poster
      • 3.5 Prepare for Poster Review and Demonstration
      • 3.6 Public Presentation Plan and Practice
      • 3.7 Individual Reflection
      • 3.8 Present to the public
      • 3.9 Celebrate
  • Reference
    • Chatbot Code Docs
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  1. Project Instructions
  2. 2 DESIGN & BUILD SOLUTION

2.7 Marketing card

Create a 3" x 5" marketing card. The marketing card will be a valuable lead-in to your chatbot that could be distributed physically or as a digital image. Think about what your elevator pitch would be for the game and make it visual.

❏ Deliverable A PNG image file of your marketing card.

✓- Below Standard

✓ At Standard

✓+ Above Standard

A marketing card is complete but is very basic and lacks cohesion with the overall team's project.

A marketing card conveying a consistent visual and narrative story about your chatbot that will clearly generate interest in your offering.

A marketing card with an exceptionally engaging and visual message to try the chatbot.

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Last updated 6 years ago